All posts by alfredo

Alfredo Gómez is a natural-born entrepreneur. He has a degree in both Audiovisual Communication & Tourism, and specialised in international consulting. His passion for discovering the world gave rise to BigTranslation and JuicyPosts, a translation agency and content marketing agency specialised in e-commerce, among other sectors.

19 Things you SHOULDN’T do on Twitter

This list is based on my personal experiences, on everything that I have read and that Twitter has showed me over time. Like everything, for example tastes in color, it could be that some of these things you don’t consider...

/ July 16, 2017

10 Commandments of a good email subject

Always burn after reading. Not before. This should be the first thing you do to start. It’s clear. And it’s that the subject is responsible for generating sympathy (or just the opposite) in those first few seconds of the virtual...

/ July 9, 2017

4 questions we should ask ourselves before starting on social networks

No doubt remains, the command is clear: we have to be on social media because our customers are there . . . but there are other realities to consider. There is the reality that we tend to form our networks...

/ July 9, 2017
customer service

Customer service on social networks – it’s just common sense!

The rise and penetration of social networks into our habits and customs has made structural changes to the “attributions” we had before. Nowadays a lack of commitment is known about in real time and in a click, and information is...

/ July 9, 2017

Alternatives to WordPress, or when all that really matters is content

As I always defend WordPress in many projects, today I have to be more critical. Why use WordPress when the only thing I want to do is upload content to my blog? Do I really need all functionalities that WordPress...

/ July 9, 2017
post title

15 tricks for writing the perfect post title

The title is the most important part of the content of a post. It is the determining factor for a person clicks on your post or not, and for it to appear in searches. The ideal is that from the...

/ July 9, 2017
inbound marketing

Analytics in Inbound Marketing: what to measure and why

When we speak of Analytics in Inbound Marketing, many questions arise. We will try to dispel them by explaining what to measure, at what moment and why. Albert Einstein once said, “If I had an hour to solve a problem...

/ May 24, 2017
guest blogging

Guest blogging, a crucial part of your content marketing strategy

With more pros than cons, this is without doubt one of the most underutilized tools in content marketing . . . until now.  The moment has come for you to learn how to take advantage of the potential of Guest...

/ May 24, 2017
ASO

ASO: The SEO of Apps

If you do SEO on a website, for a mobile app you would have to do ASO. How many apps are installed on your smartphone? And on your tablet? How did you find out about them? According to Forrester, over...

/ May 23, 2017

5 examples of duplicated content and how to solve them

Duplicated content is something that very few websites are free of.  The majority of time it is not intentional, but was created by our content manager.  There are also some other types of duplicated content that are intentional, which can...

/ May 11, 2017